GOOD WORDS, NICE GUY

In over 15 years as a writer and namer I’ve worked on thousands of naming projects in every industry imaginable, with lots of voice, narrative, messaging and copywriting projects in between. I’ve spent most of my career as a freelancer for world-renowned agencies like R/GA, Interbrand, Wolff Olins, and many others, which means I know how to drop in, make friends, get briefed, and get to work. I’m equally comfortable as a creative lead or creative support.

I specialize in:

  • Leading naming projects

  • Name generation

  • Broader verbal identity work (narratives, voice, messaging, etc.)

  • Pure copywriting

I typically work with agencies, in-house brand teams, or direct with clients. Freelance, based in St. Louis.

Email: jtpyeatte@gmail.com